Freesia is a boutique women’s shop located in Fells Point, Baltimore. Specializing in clothing, handbags, and accessories for the sophisticated lady, Freesia is decidedly not the trendy shop who only caters to millennials and a women who are a size 0.
Inspired by the layering of color, texture, and scale of the freesia blossoms, abstract patterns were created to compliment the sturdy typography on the logo. Like the stem of the flower, the typography carries the weight of the brand.
